Effective Date: August 17, 2026At Magma Flow Tours Ethiopia (“we,” “our,” or “Company”), accessible from [https://magmaflowtoursethiopia.com](https://magmaflowtoursethiopia.com), protecting the privacy of our website visitors and clients (“you”) is a primary priority. This Privacy Policy outlines the types of personal information we collect, how it is processed, and your rights regarding your data.
1. Information We Collect
When you browse our website, inquire about a trip, or make a booking, we may collect the following personal details:
• Personal Identification Data: Full name, nationality, passport details (number, issue/expiry date), date of birth, and gender (required for local permits, military checkpoints, and flight bookings).
• Contact Information: Email address, phone number, WhatsApp contact, and physical address.
• Travel Preferences & Health Data: Dietary requirements, emergency contact details, and relevant physical fitness or health conditions disclosed for safety during adventure tours (e.g., Erta Ale trekking).
• Technical & Usage Data: IP address, browser type, device information, and pages visited via standard cookies and analytics tools.
2. How We Use Your Information
We use the collected information exclusively for legitimate travel operations and service delivery, including:
• Processing booking requests, reservations, and payment confirmations.
• Securing required regional permits, park entry passes, security escorts, and domestic flight tickets on your behalf.
• Communicating essential pre-trip logistics, packing lists, and itinerary updates.
• Responding to direct inquiries submitted via our contact forms or WP Travel Engine booking engine.
• Improving website functionality, user experience, and search engine optimization.
3. Data Protection & Sharing
We do not sell, rent, or trade your personal information to third parties. We share your data only with trusted third parties strictly necessary to execute your travel arrangements:
• Local Suppliers & Authorities: Regional tourism bureaus, park authorities, local Afar/Tigray guides, security personnel, and domestic airlines (e.g., Ethiopian Airlines) for permit issuance and travel logistics.
• Legal Requirements: When required by law or government authorities to comply with legal processes or protect the safety of our guests and staff.
4. Cookies & Analytics
Our website uses cookies to enhance browsing performance and analyze traffic patterns. You can choose to disable cookies through your individual browser options; however, doing so may affect certain website functionalities (such as interactive tour booking forms).
5. Data Security & Retention
We implement appropriate security measures to prevent unauthorized access, disclosure, or alteration of your personal data. Personal details related to completed bookings are retained only for as long as necessary to fulfill accounting, legal, and operational requirements.
6. Your Data Rights
Depending on your location, you have the right to:
• Request access to the personal data we hold about you.
• Request corrections to inaccurate or incomplete information.
• Request the deletion of your personal data when it is no longer needed for tour operations or legal compliance.
To exercise any of these rights, please contact us directly at info@magmaflowtoursethiopia.com.
7. Updates to This Policy
We reserve the right to update this Privacy Policy at any time. Any changes will be posted on this page with an updated effective date.